Allegra - Tysons Corner

The Blog has moved!

2011-11-27T19:30:00.000-05:00

This blog has been incorporated within our regular web site. New stuff is available now at the blog site and a portfolio of our projects is available at www.AllegraTysons.com. Here you can see a variety of the print, signs, awards and engraving jobs we have accomplished. Use these as inspiration for the things we can do for you!

Joining Forces with Crystalake Engravers

2011-11-27T18:28:00.000-05:00

Great News! As of September 1, Crystalake Engravers will operate as a division of Allegra of Tysons Corner. Crystalake, which has been in business in Vienna since 1975, will relocate its production resources and employees to the convenient Allegra facility in Tysons

Thanksgiving - 1789

2010-11-22T19:01:00.000-05:00

If George Washington could post on the blog, this is what he would have said:Whereas it is the duty of all nations to acknowledge the providence of Almighty God, to obey His will, to be grateful for His benefits, and humbly to implore His protection and favor; and Whereas both Houses of Congress have, by their joint committee, requested me to "recommend to the people of the United States a day of

Building Your Brand

2010-11-17T14:23:00.000-05:00

I dropped in on our Fairfax County Economic Development Authority Offices this morning. They held the first of a series of workshops on Marketing Communications Essentials presented by Siddall and the Hodges Partnership. Today's topic was "Building Your Brand" and while it wasn't imperative that learn how to establish a brand (I am one over 500 locations in the Allegra Network franchise),

Quantitative Easing Explained

2010-11-14T23:38:00.002-05:00

Oh! Now I understand. Don't sell your gold, folks!

Vets Day

2010-11-13T12:32:00.001-05:00

Veterans Day has passed, but I'd like not to let it go unrecognized here. I'm not a particularly good wordsmith, so I'd like to quote Rich Galen, one our local political pundits, who managed to put it so well since we both had the name reaction to the front page article in the Washington Post that day. Here goes: __________________________________________________ To mark Veteran's Day 2010,

Logo Design: You can have any color you want, so long as it's red or blue

2010-10-27T13:38:00.001-04:00

Okay, maybe green, but rethink the pink. That's the advice from expert graphics designers, as expressed in the logo designs for the top 100 web brands, posted over at the Colourlovers weblog. Their first graphic, reproduced here, states the case clearly: Colourlover suggests that color blindness may play a role here, so I did a little further exploration. The condition actually covers a

Music of the Night

2010-10-06T23:28:00.001-04:00

The McLean Orchestra is one of this area's best assets. If you haven't been there to hear this professional orchestra, you MUST make it a point to visit. This concert season opens with the enchanting sounds of Halloween, under the direction of Maestro Emil de Cou! After shivering through classic horror music by Saint-Saens and Berlioz, our goosebumps intensify with the haunting music of

Vienna-Tysons Halloween Parade

2010-10-05T15:49:00.000-04:00

Its coming up on that fun event in Vienna. Once again we're privileged to provide the print materials for the Halloween Parade. See you there!

Typography Design

2010-09-21T12:59:00.001-04:00

One of the more enjoyable aspects of working in print is the opportunity to explore and play with graphic design to enhance the visual appeal or strengthen the message of a customer's material. Here's an interview with the oh-so-very talented Jessica Hische, typography designer and illustrator, about the source of her creativity. SP 2010 Speaker - Jessica Hische from Semi Permanent on Vimeo.

Award for Sales Growth

2010-09-01T19:29:00.000-04:00

The package arrived in the mail from our franchise headquarters in Northville, Michigan. Yes, July was a good month but for the second time in a year we were surprised to have received the monthly International Sales Growth Award for being among the top 10 businesses in increased sales volume for North America. Maybe this wouldn't be such a big deal except that when you consider that this

Eco-Font ?

2010-05-06T18:59:00.000-04:00

One of my associates pointed me toward an article about saving money on your printing by changing fonts. She knows that I’m a skeptic on “things green” and I couldn’t help but weigh in on this. In a nutshell, the Ecofont software converts any truetype font into a version wherein “holes” have been shot into the letters resulting in up to 25% of ink or toner resulting in a savings to your wallet

Direct Mail - It Still Works

2010-04-06T18:24:00.000-04:00